About Linel
Brand history
In 2018, when I turned 41, I realized that I wanted to change my life and find an occupation that would bring me joy, moral fulfillment, and income. Initially, I started studying aesthetic manicure and pedicure, but I quickly understood that my true calling was dealing with complex cases in pedicure.
I continued to deepen my knowledge in medical and wellness pedicure because I saw a great need for it among many of my clients. Each new case motivated me to take specialized courses with specific, in-depth information. I studied every new topic with the goal of helping as many people as possible who were suffering from pain or discomfort.
In 2023, I opened a salon where I set up multiple pedicure stations. Now, my team can assist more people who, before coming to our office, were struggling alone with their problems.
Founder and CEO of the LINEL Brand.
At LINEL, we believe that real beauty starts with proper care. That’s why we offer professional pedicure of any complexity, manicure, waxing and sugaring — with a focus on precision, safety, and comfort.
We don’t just provide services — we also develop our own line of innovative skincare and nailcare products based on natural ingredients. These formulas are designed to support healthy, well-groomed skin and nails — both during treatments and at home. All our products are available for purchase right in the salon.
To complement the experience, we also create professional-grade tools that are designed for durability, comfort, and outstanding results. Whether you’re a beauty expert or just starting your journey in self-care — with LINEL, you’re always in good hands.
Our mission
Linel beauty industry provides premium pedicure and wellness care of the highest quality, prioritizing the health and safety of our clients.
Our goal is not only impeccable aesthetics but also deep care for the health of each client, setting new standards in the beauty industry.
Brand history
In 2018, when I turned 41, I realized that I wanted to change my life and find an occupation that would bring me joy, moral fulfillment, and income. Initially, I started studying aesthetic manicure and pedicure, but I quickly understood that my true calling was dealing with complex cases in pedicure.
I continued to deepen my knowledge in medical and wellness pedicure because I saw a great need for it among many of my clients. Each new case motivated me to take specialized courses with specific, in-depth information. I studied every new topic with the goal of helping as many people as possible who were suffering from pain or discomfort.
In 2023, I opened a salon where I set up multiple pedicure stations. Now, my team can assist more people who, before coming to our office, were struggling alone with their problems.
Founder and CEO of the LINEL Brand.
At LINEL, we believe that real beauty starts with proper care. That’s why we offer professional pedicure of any complexity, manicure, waxing and sugaring — with a focus on precision, safety, and comfort.
We don’t just provide services — we also develop our own line of innovative skincare and nailcare products based on natural ingredients. These formulas are designed to support healthy, well-groomed skin and nails — both during treatments and at home. All our products are available for purchase right in the salon.
To complement the experience, we also create professional-grade tools that are designed for durability, comfort, and outstanding results. Whether you’re a beauty expert or just starting your journey in self-care — with LINEL, you’re always in good hands.
Our mission
Linel beauty industry provides premium pedicure and wellness care of the highest quality, prioritizing the health and safety of our clients.
Our goal is not only impeccable aesthetics but also deep care for the health of each client, setting new standards in the beauty industry.
One of the key directions of my company is the production of tools made from high-quality Japanese medical-grade steel. These tools are designed for long-term use by professionals and will remain sharp for a lifetime if used for home care.
Additionally, in 2024, we began developing formulas for skincare, wellness, and preventive products for nails and the skin of the feet and hands, in collaboration with an American research laboratory. Often, home care is the foundation of problem-solving, and when combined with regular professional care, it delivers outstanding results.
In 2025, we launched the production of some of these products, and we are currently continuing our work on the next ones.
My goal is not just to create high-quality products and services but to change people’s lives by helping them feel healthy, confident, and happy. I believe that beauty begins with health, and innovations in skin and nail care can become a true breakthrough in this field.
This brand is the work of my life. Every formula, every tool, and every service carries my knowledge, experience, and commitment to making the world a better place. I continue to grow my business because I know that even greater opportunities, new discoveries, and significant achievements lie ahead. And this is just the beginning!
Olena Burykina
Founder, Pedicure Specialist
For over 6 years Elena has been creating high quality products and services and changing people's lives by helping them feel healthy, confident and happy.
Our team
Our team
Olena Burykina
Founder, Pedicure and Manicure Specialist
I am the founder of LINEL and a professional specialist in clinical foot care with over 10 years of hands-on experience.
Originally from Ukraine, I moved to the United States in 2022, bringing with me a European approach to professional foot and skin care — one based on clinical logic, precise assessment, and personalized recommendations rather than standard salon procedures.
In 2023, I opened a clinical foot care office in North Carolina, where we work with clients who require specialized and professional care. Our business account has earned numerous 5-star reviews from clients who have truly benefited from my recommendations and the work of our qualified technicians and assistants.
Based on years of practical experience, I developed a line of professional natural cosmeceuticals designed for regular home care and for maintaining healthy skin and nails. All LINEL products are created with real client needs in mind and are used as part of a comprehensive professional care system.
LINEL is the result of experience, responsibility, and deep respect for the health of every client.
Why choose Linel?
Linel is more than just a beauty salon, it's a place where you get the attention and care you need to look and feel good. We give you confidence, quality and comfort, making every visit unique and revitalizing.
/01
Personalized service and attention to detail
Every client is unique to us and we cater to their wishes, needs and lifestyle. You receive personalized service and recommendations that are perfect for you.
/02
Professionalism and safety
Our masters are experienced professionals who use only certified products and adhere to strict safety and hygiene standards. We guarantee that every treatment is safe and effective.
/03
Comfort and relaxation
We understand how important it is to not only look good, but also feel good. In our salon, you will find a cozy and relaxing atmosphere where every moment becomes time for you.
/04
Premium care for everyone who prefers special care
Despite the high quality of our service, we offer competitive prices that make our service affordable for those who value comfort and care but are not willing to overpay.
/05
Utilizing innovative technology and high quality materials
We keep up to date with the latest trends in the beauty industry and constantly update our range of services to ensure you receive the most modern and effective treatments.
Clients reviews
Many thanks to Linel salon for their professionalism and attentive approach! They helped my daughter resolve an ingrown toenail issue quickly, carefully, and painlessly. The staff is very friendly, and the atmosphere in the salon is comfortable and welcoming. Now we know where to go if needed. Highly recommend!
Kate
Best experience with an authentic European manicure and pedicure. The attention to details is incredible! If you are struggling with a nail issue of any kind, this is also the place to get your hands and feet the proper attention. Thank you
Venus Linares
Five star experience from the front door to the very end! She is a master at her craft and you will indulge in the beauty of cosmetology. This is more than a quick fix, the appointment is surreal. Book, share, and find your forever tech Olena. I’m a client for life!!
T. Ledbetter
I had a very good experience at this nail salon. All of the girls are so kind and they give you the best experience. I got a pedicure and the girl I had was so gentle and she did not hurt me at all. They make you feel very comfortable and feels like home in there! Definitely going to come back.
Allie Schondelmayer
I had a ingrown nail that was causing me pain for years, I went through surgery and it didn’t help, I met Olena and she fixed my nails and she has hands of gold. Thank you very much!
Tim Marlaev
I had a fantastic experience at Linel. The staff there are nail EXPERTS. They got rid of my corns and calluses and made my cuticles, toes, AND feet feel amazing. I will go back regularly and encourage everyone to do the same.
Deanna Morgan
